Business Overview
See business-level performance before you drill into accounts.
Business Overview gives media buyers a high-level read across the selected business, including active accounts, spend, revenue, ROAS, purchases, AOV, CTR, CPM, and CPA. It is built for quickly comparing accounts, spotting uneven performance, and deciding where to investigate next without opening every Meta account separately.
- Compare account-level spend, revenue, ROAS, purchases, CTR, CPM, CPA, and AOV.
- Scan active accounts inside one business-level workspace.
- Identify the accounts creating momentum and the accounts needing attention.
- Reduce daily account switching when you manage multiple clients or markets.
